If you use Twitter for work (and/or for personal use), chances are, it managing your account can become tricky if you’re using the basic Twitter interface on the web. It’s easy to forget to log-in and to make the most out of your network.That’s why using a Twitter client can be handy.
A Twitter client is an application that helps individuals to manage their Twitter accounts. Often, you can link one or more Twitter accounts in this application, and sometimes, even other social media platforms like Facebook and LinkedIn may be linked and managed too.
A Twitter client has a dashboard that helps you to update and to monitor your accounts. Some even offer additional features like link shorteners, statistics/metrics, and scheduled updates.
Many Twitter clients have a desktop/web version and a mobile version.
1. HootSuite – HootSuite is one of the most full-featured Twitter client around. It connects with several accounts and across different social platforms like Twitter, Facebook, and LinkedIn. It also offer statistics (and a report for PRO users), link shortener, autoscheduler, group Tweeting (PRO), and a few other features. It has a web interface and a mobile version. It has a free version. Currently, Vervely is using a HootSuite PRO account.
2. TweetDeck – This is another favourite Twitter client. For a while, this was the exclusive Twitter client that we were using before migrating to HootSuite. Users are able to manage several accounts, as well as access features like link shortener, scheduled Tweets, and filters. It is available for free with a desktop, mobile version and a Google Chrome plugin.
3. Twitter App – Twitter has the usual web interface available, but it also can be accessed using their very own native Twitter app. This was something that we have also used for a while, but its features are suitable for basic Twitter users. Multiple Twitter accounts and link shorteners are available, but if you’re managing different social platforms and you wish to use just one client for it all, then this can be limiting.
Tell us which Twitter client you like best! If you’re using something else other than HootSuite, TweetDeck or the native Twitter app, please let us know in the comments section.
Shai Coggins is the Manager and Chief Digital Media Specialist at Vervely, an Australia-based agency serving local and international clients. One of the company's main clients is Microsoft. Shai has been featured in a number of media due to her online work, including being named as one of Fast Company's "Most Influential Women in Technology" list (2009).