Social Media 101 for Not-for-Profits

By Shai Coggins, Digital Specialist | Blog

May 23

About a couple of months ago, I conducted an exclusive webinar for Connecting Up 2012 conference delegates. There were over 40 attendees and plenty of questions. I believe the recording would be made available at Connecting Up, but I haven’t seen it up yet. I’ll let you know if/when I see it.

For now, I’d like to share my slide deck from the webinar and some notes from the session.

The webinar covered the following:

  • A simple 3-step social media strategy
  • How to maximise the use of two popular social platforms: Twitter and Facebook
  • Overall social media tips

Some of the tips and resources mentioned in this presentation link back to my Twitter 101 and Facebook 101 articles at Connecting Up. I’m hoping to write follow-up and updated articles based on these posts. So, stay tuned!

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About the Author

Shai Coggins is the Manager and Chief Digital Media Specialist at Vervely, an Australia-based agency serving local and international clients. One of the company's main clients is Microsoft. Shai has been featured in a number of media due to her online work, including being named as one of Fast Company's "Most Influential Women in Technology" list (2009).