Shai Coggins is the Manager and Chief Digital Media Specialist at Vervely, an Australia-based agency serving local and international clients. One of the company's main clients is Microsoft. Shai has been featured in a number of media due to her online work, including being named as one of Fast Company's "Most Influential Women in Technology" list (2009).
By Shai Coggins, Digital Specialist | Blog , Content
Tips and Insights from LinkedIn Pulse Expert Publishers Ever since LinkedIn first introduced its publishing platform over two years ago, LinkedIn Pulse has been gaining in popularity. In March 2014, the professional social network had 277 million users. In April 2016, they have reported 433 million users. And, the announcement of a Microsoft merger is […]
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By Shai Coggins, Digital Specialist | Blog
Since its launch in October 2010, Instagram has grown enormously as a photo (and video) sharing platform. As a social channel, it currently boasts 200 million active users a month. No wonder Facebook was quick to purchase it for $1 Billion in 2012. Since its beginnings, Instagram has been embraced by many brands – from […]
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By Shai Coggins, Digital Specialist | Blog , News and Views
Last month, LinkedIn opened their publishing platform to the public on a limited basis. Out of 277 million members, they’ve invited 25,000 people initially to be able to share articles on the LinkedIn network. Today, I received my official invitation to be one of the early publishers on LinkedIn. This is a very interesting proposition […]
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By Shai Coggins, Digital Specialist | Blog
One of the key events that Vervely participated in this year is Association Forum’s inaugural Future Leaders Conference. As part of this event, I’ve presented on the topic of social media use by leaders and emerging leaders. I’m sharing my slide deck here, for those who might be interested in he topic. Utilising Social Media […]
Read MoreBy Shai Coggins, Digital Specialist | Blog
Most organisations don’t hire social media managers, strategists or consultants without careful consideration. In the beginning, it was mostly because of skepticism that it’s just another passing fad. Nowadays, many have become more aware that it’s not the job that an intern or volunteer can take on their own. And, it’s not just another […]
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