Latest Blog Posts
Using SnapChat For Businesses and Organisations Who in their right mind would turn down a $3 billion purchase offer from Facebook? Well, that’s SnapChat for you. SnapChat’s founders apparently had their reasons, including allegedly entertaining other lucrative offers simultaneous with the Facebook offer, like that from Chinese e-commerce company Tencent Holdings. Then there’s the… Continue Reading
Tips and Insights from LinkedIn Pulse Expert Publishers Ever since LinkedIn first introduced its publishing platform over two years ago, LinkedIn Pulse has been gaining in popularity. In March 2014, the professional social network had 277 million users. In April 2016, they have reported 433 million users. And, the announcement of a Microsoft merger is… Continue Reading
Since its launch in October 2010, Instagram has grown enormously as a photo (and video) sharing platform. As a social channel, it currently boasts 200 million active users a month. No wonder Facebook was quick to purchase it for $1 Billion in 2012. Since its beginnings, Instagram has been embraced by many brands – from… Continue Reading
Last month, LinkedIn opened their publishing platform to the public on a limited basis. Out of 277 million members, they’ve invited 25,000 people initially to be able to share articles on the LinkedIn network. Today, I received my official invitation to be one of the early publishers on LinkedIn. This is a very interesting proposition… Continue Reading
One of the key events that Vervely participated in this year is Association Forum’s inaugural Future Leaders Conference. As part of this event, I’ve presented on the topic of social media use by leaders and emerging leaders. I’m sharing my slide deck here, for those who might be interested in he topic. Utilising Social Media… Continue Reading
I'm a believer in social media, social and business @shaicoggins @VervelyCom and you are tweeting some of the best guidance, world class! Via @boomamedia
Shai is one of my favorite people to work with. She understands web content and social media, and she understands how online communications play into an organization's overall mission and goals. She sees the big picture, but she also knows how to navigate the details and get things done quickly. She brings humor, intelligence, and passion to everything she does.
Elliot Harmon (Writer, Community Builder, Activist)
Today's webinar was very informative - Shai gave a great deal of useable information, and it was not just a one hour advertisement like some other webinars I've been to!
Webinar participant from Australian Association of Social Workers
Shai is the exception - she's been at this a long time, and has demonstrated competence and success. She is passionate about using technology for social change, and brings openness and enthusiasm to every challenge. Working together on TechSoup Asia, Shai travelled throughout the region running social media workshops for NGOs, which were consistently well reviewed by participants and sponsors. I strongly recommend her for any organization looking to create or expand their social media strategy!
Mike Yeaton (Chief Strategy Officer at Empire Health Foundation)
"Very informative and useful, and appreciate the realistic pitch - so many just tell me I have to do every form of social media, I think in the hope that I will hire their services! Being an NFP this was a realistic overview - thanks!"
Webinar participant from ABSANZ
Shai lives and breathes social media and has been instrumental in growing the reach of our online properties. Her achievements include a significantly higher level of engagement on our Facebook posts and an increase in 'likes' of more than 300%. Shai also worked with us as an event speaker and is a bubbly, bright and highly engaging presenter. She is able to break the often intimidating world of social media down and create a clear way to grow reach in a way audiences really respond to. An outgoing, creative and hard working individual, she is not afraid to try new things to get results but does so with the highest of integrity to the brands she works for. Her results speak for themselves and I would happily recommend her. (For Shai's work with Microsoft Citizenship APAC)
Clair Deevy (Head of Economic Growth Initiatives APAC, Facebook)
"Shai is seriously undervaluing and underpricing her masterful work."
Lee Hopkins (former CEO of Better Communications)
Shai is dedicated to social change and masterfully uses social media to do it. She is hard working and diligent and was always a pleasure to work with in the ICT capacity building work we engaged in together in the ICT capacity building program I run for Microsoft. Having delivered social media talks at Microsoft conferences all over Asia Pacific, Shai is a seasoned professional and her expertise was always well received by the nonprofit conference attendees. Shai is an expert in her field and a strong communicator.
Gillian Pearl (Principal, PCS)